Most Medical Exercise Professionals (MedExPROs) are stuck in the same cycle:
If this is youâyouâre not alone. And itâs exactly why the MES Enterprise Cohort was created.
The Future Is HereâAnd It Wonât Wait for You
America is aging at an unprecedented pace. By 2030, one in five Americans will be over 65. Chronic conditions like diabetes, arthritis, and hypertension are flooding clinics. Physical therapy visits are capped by insurance, leaving clients discharged but not done.
Doctors and therapists are desperate for trusted partners who can continue care safely and effectively. The question is: will they trust you?
If you donât step forward with professional s...
Building a steady stream of medical referrals is the cornerstone of a thriving Medical Exercise Training practice. As a MedExPRO, your credibility and growth hinge not just on exercise knowledge but on how well you communicate with physicians, therapists, and chiropractors. Too many professionals fall into the trap of silenceâavoiding outreach or documentation out of fear of ânot knowing enough.â The reality is, medical providers donât expect you to diagnose or treatâthey expect you to be the expert in exercise. By mastering a clear, systematic referral process, you elevate yourself from âjust a trainerâ to a trusted colleague in the medical community.
Step 1. Make the First Contact â With Professional Clarity
For 32 years, Iâve watched the fitness industry package hope into certifications. A weekend course, an online test, or a shiny new title promises to transform a personal trainer into a professional capable of managing clients with medical conditions. The illusion is powerful. Fitness professionals invest thousands chasing letters after their names, believing the more acronyms they collect, the more competent they become.
Please, do not think I or the Medical Exercise Training Institute is exempt from this situation. Our Medical Exercise Specialist certification has been in existence 32 years, and weâve certified thousands of fitness professionals. So, I am complicit in this perpetuation of certification of competence. We are also guilty.Â
But hereâs the truth most donât want to hear: certifications give the allure of competence, not the reality of it.
Competence in medical exercise training doesnât come from passing an exam. It comes from consistent, structured practice. It comes fr...
MET 101 Tip #42: Be TransparentâPublish Your Rates and Communicate with Confidence - Clients Don't Like Secrets!!
In Tip #42 of the MET 101 series, Dr. Mike emphasizes a vital business principle for MedExPROs: be upfront about your pricing. Far too many professionals hide their rates or hesitate to discuss them. But if you're offering high-value, outcome-driven medical exercise services, there's no reason to keep your pricing under wraps.
Dr. Mike urges every MedExPRO and ME facility to publish their service fees openly. Sharing your pricing on your website or brochures communicates professionalism, confidence, and transparency. Practitioners like Rich Ga in Victoria and Jason Hodge in Houston already lead by exampleâpublishing fees for assessments, sessions, and programs with great success.
Physicians donât need a printed fee sheet, but when speaking with them, you must be able to clearly explain what you charge and whether your services are reimbursable. When a doctor asks, âDoes ...
Closing the Gap After Therapy -Â Â A Step-by-Step Guide for MedExPROs
For decades, physicians have relied on physical therapy, surgery, or medication as the ânext stepâ after injury or illness. But when those interventions end, many patients are left with lingering deficitsâtrouble climbing stairs, stiffness in their shoulders, difficulty with daily tasks. Theyâre discharged from therapy, but not restored to full function.
This is the gap that Medical Exercise Training fills. And itâs where youâthe Medical Exercise Professional (MedExPRO)âbecome essential.
Your job is NOT to treat or diagnose, but to provide safe, progressive exercise programming that helps clients regain full function after therapy. But hereâs the challenge: most physicians have never worked with a MedExPRO. They donât know you existâyet.
That means itâs up to you to make the introduction. And yes, that can feel intimidating. Many MedExPROs hesitate because they worry:
Master Your Practice: Why Systems Are Your MedExPRO Superpower
For Medical Exercise Professionals (MedExPROs), success isnât built on anatomy knowledge alone or even on your ability to design creative workouts. Those are important skills, but theyâre not what truly drives long-term success. What separates sustainable, trusted, and referral-ready practices from those that struggle is one thing: well-defined systems.
If you want to elevate your practice, attract steady referrals, and earn recognition from medical professionals, then building and implementing robust systems is your next essential step.
What Exactly Is a "System"?
A system is your repeatable, documented, step-by-step process for delivering services. It covers every stage of the client journeyâfrom first contact through long-term follow-up.
Think of it as your practice roadmap. A complete system defines:
âąď¸ Stop Guessing. Start Bridging the Gap Between Healthcare & Fitness.
The Medical Exercise Specialist Workshop gives you the skills, systems, and credibility to manage medical clients, attract physician referrals, and grow a sustainable practice.
If youâve been in the fitness or rehab field for any length of time, youâve probably felt these frustrations:
â Youâre confident training healthy clients⌠but nervous with complex cases. When a client walks in with diabetes, osteoarthritis, or post-surgery clearance, do you find yourself second-guessing your program design?
â ď¸ Youâve taken certifications⌠but still donât have referrals. Too many MedExPROs think another certification will open doors â but doctors donât care about your wall of certificates. They care about results, documentation, and professionalism.
đ You want physician referrals⌠but donât know what to say. Do you stumble when you try to e...
âHow to Land Your First 3 Medical Referralsâ
One conversation with the right doctor can change your practice.
But how do you follow up without sounding pushy?
The MES App gives you Referral Follow-Up Templates so you can strengthen relationships with doctors while proving your professionalism.
đ Example inside the App:
âDear Dr. Patel, after 6 sessions, Ms. Danielsâ balance and stair-climbing have significantly improved. Attached is her progress noteâŚâ
đ Build trust. Win referrals. Grow your practice.
Start today: www.MedicalExerciseSpecialistApp.com
đĽ Founderâs Offer ends August 23.
Your 24/7 Business Coach, Referral Engine, and Practice Builder
Only $19.99/month through August 23rd
Stop Struggling Alone. Start Building a Real Practice.
You became a Medical Exercise Professional (MedExPRO) because you wanted to help people with medical conditions regain their lives. But letâs be honestâŚ
Sound familiar? Youâre not alone.
Thatâs why we created the MES Appâto put 31 years of proven Medical Exercise Training experience in your pocket, av...
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