If you want medical professionals to trust your work and refer their patients to you, you need to speak their language. And nothing communicates clinical credibility like a well-documented case study.
Day 13 of our 30-Day Referral-Ready Challenge is all about building your own case study template — one that highlights the functional outcomes you deliver.
A powerful case study includes:
This isn’t just about storytelling. It’s about showing your value through structured, evidence-supported results.
Case studies are the key to:
If you don’t already have a go-to c...
This is Day 11 of our “Referral-Ready in 30 Days” Challenge, we focus on one of the most important tools you can have as a Medical Exercise Professional: developing condition-specific exercise protocols.
Medical professionals want to refer their patients to someone who has a plan—not someone who improvises. When you present a structured progression plan for a total knee replacement, low back pain, or stroke recovery client, you immediately elevate your credibility and show you know exactly what you're doing.
A good protocol should include:
Click the link above to download
In this session, we’ll walk through how to develop a condition-specific protocol for your practice. Whether you focus on orthopedic issues, neurological conditions, or...
If you can’t measure it, you can’t manage it. And if you can’t prove it, doctors won’t refer.
On Day 10 of our “Referral-Ready in 30 Days” Challenge, we shift our focus to one of the most critical—but often overlooked—components of a professional medical exercise practice: using standardized assessment tools to track client progress. Click the play button to watch the session recording.
Doctors don’t rely on guesswork—and neither should you.
Implementing objective, repeatable tools allows you to:
The best part? You don’t need expensive equipment or complex systems. In this session, we’ll review essential assessments that every MedExPRO should be using, including:
Want to instantly elevate the credibility of your medical exercise practice? Get your paperwork in order.
On Day 8 of our “Referral-Ready in 30 Days” Challenge, we focus on one of the most overlooked—but most essential—parts of building a professional and trustworthy practice: setting up proper intake, clearance, and consent forms. Download the MET New Client Intake Forms here.
If you're aiming to work with medical professionals or handle clients with complex medical histories, operating without these forms is a red flag. Here’s what every MedExPRO must have in place:
This isn’t a generic gym waiver. It’s a detailed look into your client’s medical background—diagnoses, medications, surgical history, contraindications—that informs every decision you make about their programming.
If there’s any doubt about a client’s readiness for exercise, you must get a clearance. This form shows you operate with caution, i...
If you want medical professionals to trust you with their patients, you must demonstrate that your services aren’t improvised—they’re systematized.
Welcome to Day 7 of the “Referral-Ready in 30 Days” Challenge, where we focus on documenting your Practice Standards—the systems and structure behind your medical exercise training services. Without clear documentation, your services may seem too vague or inconsistent for medical professionals to feel confident making referrals.
In this session, we’ll help you formalize and articulate your process in five critical areas:
Hey MedExPRO (or soon-to-be!),
Are you ready to elevate your impact, confidence, and career in just two powerful days?
Join us in Houston, TX – June 28 & 29, 2025 for the FINAL onsite Medical Exercise Specialist Workshop taught live by Dr. Mike — the founder of the Medical Exercise Training movement.
Whether you’re an experienced MedExPRO, a current student, or a personal trainer thinking of stepping into this new level of care — this is the event that will change everything.
🔟 Here’s Why You Can’t Miss It:
Medical Exercise Specialists, when it comes to growing a referral-ready medical exercise practice, one of the biggest mistakes professionals make is marketing to everyone — and connecting with no one. You don’t need to reach every doctor in your area. You need to reach the right ones.
Defining your ideal referral sources is a strategic step in becoming visible and valuable to medical professionals who already serve the types of patients you help most.
Why It Matters
Medical doctors, orthopedic surgeons, physical therapists, and chiropractors are often on the front lines of care. They see patients struggling with joint replacements, strokes, chronic pain, or degenerative diseases—exactly the kinds of clients who benefit from medical exercise post-rehab programming. But without clarity on who you’re targeting, your outreach becomes generic and ineffective.
When you define your referral source, you begin building your reputation where it counts—in the minds of the professionals who se...
Let’s be honest.....
If you're a MedExPRO grinding day after day, wondering why the phone isn’t ringing, why doctors aren’t referring, and why your bank account still looks like it did six months ago—you’re not alone. But you are stuck. And it’s time to stop pretending that another social media post or another “networking event” is going to magically fix it.
You didn’t invest in your education, get certified, and study medical conditions just to settle for three clients, no physician referrals, and a practice that feels more like a side hustle than a business. You became a Medical Exercise Specialist to bridge the gap—to change lives and get paid like the professional you are.
So why isn’t it working?
Because you’re likely missing the “Five Foundations of a Thriving Medical Exercise Practice”. Every stuck MedExPRO I coach is missing at least two. And the ones who turn it around? They master all five.
If I asked you to describe your practice in one sen...
Good morning! Michael Jones from the Medical Exercise Training Institute here, and welcome to a crucial discussion for all medical exercise professionals looking to expand their practices and connect with the medical community: CPT and ICD-10 codes.
For years, the idea of insurance reimbursement for medical exercise professionals seemed like a distant dream. However, I'm happy to say that we are increasingly seeing medical exercise professionals successfully navigate the world of insurance carriers and receive reimbursement for their valuable services, especially over the last decade.
This brings us to the core of our discussion: understanding ICD-10 codes, the diagnostic codes, and CPT codes, the current procedural terminology codes, which are essential when dealing with insurance carriers. But let me be absolutely clear: simply knowing a CPT code is not the answer. There is a systemati...
Are you a Medical Exercise Professional (MedExPRO) who finds insurance billing overwhelming or confusing? Understanding CPT (Current Procedural Terminology) and ICD-10 (International Classification of Diseases, 10th Revision) codes is critical to your success and profitability as a medical exercise specialist.
In our upcoming Cracking the Code Webinar on Friday, April 18th at Noon ET, we'll simplify these essential coding systems—providing exactly what you need to know to streamline your billing and reimbursement process. Register now at www.crackingthecode.net.
Why CPT & ICD-10 Coding Matters for MedExPROs
CPT codes describe the specific services you provide as a medical exercise professional, while ICD-10 codes define your client's medical diagnoses or conditions. Correct coding ensures you receive accurate and timely reimbursement from insurance companies, creating a sustainable and profitable practice.
Key Concepts in CPT Coding for MET
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