Your LinkedIn profile is more than just a digital resume—it’s your personal brand and professional storefront. If a doctor, case manager, or referral coordinator searches your name, your LinkedIn profile is likely one of the first things they’ll see.
That means it needs to clearly communicate who you are, what you do, and how you help—all within the scope of Medical Exercise.
Day 24 is your opportunity to clean up and elevate your LinkedIn presence so it works for you—even while you sleep.
âś… Key areas to optimize:
If you haven’t claimed your Google Business Profile, potential clients—and more importantly, potential referral sources—might be seeing outdated, incomplete, or irrelevant information. Worse, they might not be seeing anything at all.
On Day 23, we're helping you take control of how your practice shows up in Google Search and Maps.
Here’s why your Google Business Profile (GBP) matters:
✅ Here’s your checklist for today:
A fully optimize...
At some point, you have to stop planning and start connecting.
Day 20 of the Referral-Ready in 30 Days challenge is all about taking real-world action: reaching out to local clinics, practices, or therapy offices and introducing yourself and your services.
This isn’t a cold call — it’s a professional step forward.
📞 What to do this week:
Remember: you’re not asking for anything — you’re offering a solution for their patients who need structured exercise beyond therapy.
📍 Join us on Wednesday, June 18 at Noon ET for tips on how to prep, what to say, and how to follow up the right way.
👉 Register now at www.CrackingTheCode.net
👉 Download the script to...
As a medical exercise professional, you know the importance of technical skills and building strong relationships with clients. But here’s the game-changer: systems. Without effective systems, even the best practices can feel chaotic and overwhelming. That’s where the MES Mastermind Group comes in.
In this video, Dr. Mike Jones explains how systems transform a practice from disorganized to thriving. Whether it’s scheduling, billing, marketing, or client onboarding, having structured systems in place allows you to focus on what you do best: delivering exceptional results.
Dr. Jones shares his journey of running a physical therapy office without systems, where overlapping appointments and inefficiencies led to unnecessary stress. By integrating 10 essential systems, he built a smooth, scalable, and profitable practice—and now he’s sharing that blueprint with you.
The MES Mastermind Group is a six-session program designed to...
As a medical exercise professional, your passion is helping clients achieve better health and functional outcomes. But to truly excel, you need clarity—a clear vision of what you want your practice to look like and how to achieve it.
In this video, Dr. Mike highlights why clarity is essential for medical exercise professionals. Without it, your goals and efforts may feel scattered, leaving you overwhelmed and unfulfilled.
Clarity means knowing:
The MES Mastermind Group, launching January 11, 2025, is designed to help medical exercise professionals like you gain clarity and build a thriving, sustainable practice.
Here’s what you’ll get:
The new year is almost here—are you ready to make 2025 your most successful year as a medical exercise professional? The MES Mastermind Group is your key to building a sustainable, profitable, and efficient practice that thrives in today’s evolving medical fitness landscape.
The MES Mastermind Group will empower you to strengthen your practice, build impactful relation...
Should Health Clubs Implement Cardiac Rehab Programs?
Title: Is Starting a Cardiac Rehab Program in Your Health Club the Right Move?
As medical exercise professionals, the question of whether to offer cardiac rehabilitation programs in health clubs is common. In MET101 Tip 36, Dr. Mike Jones provides critical insight into this decision, pointing out the high costs and complexities involved in establishing such programs.
Key Considerations:
Blood pressure monitoring is a critical part of medical exercise training, particularly for clients with hypertension. In MET101 Tip 35, Dr. Mike explains why this practice is so important. Hypertension, often called the "silent killer," can go unnoticed in clients who appear healthy and active, making regular monitoring essential to prevent serious health issues.
Key Points:
In this MET 101 eBook Tip 11, Dr Mike uses opera to explain the complexity and depth of knowledge required in the medical exercise field. Â
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Introduction to Complex Medical Concepts:Â Dr. Mike emphasizes the importance of understanding medical terminology, anatomy, physiology, and pathology to navigate the healthcare field effectively.Â
Scope of Practice for Medical Exercise Professionals:Â The video outlines the wide range of services that can be offered within the scope of practice, stressing the importance of not infringing on other professionals' scopes.Â
Comprehensive Client Assessment:Â It highlights the need for a thorough assessment coupled with cardiovascular, flexibility, and strength training, along with functional conditioning and balance training, to aid clients in returning to their daily activities after therapy services have concluded.Â
Lifestyle Education and Small Group Training:Â Dr. Mike discusses the growing need for...
"MET 101 Ebook Tip 10," delves into the critical distinctions between medical exercise training and corrective exercise, highlighting the importance of each in the fitness industry. This video serves as an insightful guide, particularly focusing on the tenth tip or concept from the eBook on medical exercise training. This tip emphasizes the necessity of using exercise as a sole modality for managing medical conditions and the crucial role of collaboration with medical professionals.
Key points from the video include:
Corrective Exercise vs. Medical Exercise Training: Corrective exercise focuses on managing postural and muscular imbalances, while medical exercise training is designed for clients with medical conditions, utilizing exercise as the primary modality to restore function.
Importance of Medical Collaboration: For clients with a medical history, it's vital to work in conjunction with doctors, therapists, or chiropractors to ensure the exercise program addresses the client's ...
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