This is Day 11 of our “Referral-Ready in 30 Days” Challenge, we focus on one of the most important tools you can have as a Medical Exercise Professional: developing condition-specific exercise protocols.

Medical professionals want to refer their patients to someone who has a plan—not someone who improvises. When you present a structured progression plan for a total knee replacement, low back pain, or stroke recovery client, you immediately elevate your credibility and show you know exactly what you're doing.

A good protocol should include:

• ✅ Four progressive phases that move from minimal to full function
• ✅ Objective entry and exit criteria for each phase
• ✅ Guidelines for exercise selection, intensity, and monitoring
• ✅ Built-in assessment points to measure progress and adjust

Click the link above to download

In this session, we’ll walk through how to develop a condition-specific protocol for your practice. Whether you focus on orthopedic issues, neurological conditions, or...

Are you ready to grow a practice that actually gets referrals from medical professionals?

Welcome back to the “Make Your Medical Exercise Practice Referral-Ready in 30 Days” Challenge. After a short pause to catch our breath and allow participants to review the first eight days, we're jumping right back in—with momentum and purpose.

👉 Developing a Client Progress Log (Download the Log HERE)

This isn’t just about documentation—it’s about demonstrating outcomes.

When a physician, physical therapist, or chiropractor refers someone to you, they want to know:

• Are you tracking progress?
• Are you achieving results?
• Can you communicate those outcomes professionally?

A well-structured progress log allows you to do all three—and more.

🚀 Let’s Recap: Here’s What You’ve Already Accomplished

So far in this challenge, we’ve built the foundational systems every Medical Exercise Professional (MedExPRO) needs to attract and retain high-quality referrals:

• ✅ Clarified your niche so
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If you can’t clearly track what you’ve done with your client—and what results you’ve produced—why should a medical professional refer to you?

On Day 9 of our “Referral-Ready in 30 Days” Challenge, we dive into one of the most essential tools in your professional toolkit: the Client Progress Log. Join us on Wednesday, May 21 at Noon ET. 

This isn’t just a list of exercises. It’s your structured, session-by-session documentation system—a way to capture data, monitor progression, and communicate outcomes to referral sources. When properly used, a progress log is your proof of performance.

Here’s what a solid Client Progress Log should include:

• ✅ Date of session
• ✅ Goals for that day’s session
• ✅ Exercises performed and dosage (sets/reps/resistance/time)
• ✅ Modifications or client responses
• ✅ Notes on pain, fatigue, or improvement
• ✅ Summary comments for follow-up or reporting

This log becomes your accountability tool. It keeps you focused, shows medical providers you’re organize...

Want to instantly elevate the credibility of your medical exercise practice? Get your paperwork in order. 

On Day 8 of our “Referral-Ready in 30 Days” Challenge, we focus on one of the most overlooked—but most essential—parts of building a professional and trustworthy practice: setting up proper intake, clearance, and consent forms. Download the MET New Client Intake Forms here.

If you're aiming to work with medical professionals or handle clients with complex medical histories, operating without these forms is a red flag. Here’s what every MedExPRO must have in place: 

1. Comprehensive Health History Form 

This isn’t a generic gym waiver. It’s a detailed look into your client’s medical background—diagnoses, medications, surgical history, contraindications—that informs every decision you make about their programming. 

2. Physician Clearance Form 

If there’s any doubt about a client’s readiness for exercise, you must get a clearance. This form shows you operate with caution, i...

If you want medical professionals to trust you with their patients, you must demonstrate that your services aren’t improvised—they’re systematized.

Welcome to Day 7 of the “Referral-Ready in 30 Days” Challenge, where we focus on documenting your Practice Standards—the systems and structure behind your medical exercise training services. Without clear documentation, your services may seem too vague or inconsistent for medical professionals to feel confident making referrals.

In this session, we’ll help you formalize and articulate your process in five critical areas:

1. Client Intake Process
   How do new clients enter your practice? What forms do they complete? What info do you gather to understand their condition and ensure safe exercise?
2. Assessment Protocols
   What functional or fitness assessments do you perform? How do you determine the client’s starting point and risk level?
3. Goal-Setting Framework
   Do you collaborate with clients and referring professionals to establish measurable,
...

Hey there, fellow Medical Exercise Professionals! Are you tired of being the best-kept secret in healthcare? Do you dream of a thriving practice fueled by consistent, quality referrals from doctors, therapists, and chiropractors? Then you absolutely need to tune into the "Make Your Medical Exercise Training Practice Referral Ready in 30 Days" challenge!

While Dr. Mike took a moment off from the 30-day challenge to celebrate a very important birthday (happy birthday to his wife!), he dropped a powerful summary of the foundational first five days, and let me tell you, it's gold! This isn't just about getting referrals; it's about building genuine relationships where you're communicating with medical professionals and even referring clients to them.

Let's recap the crucial steps we've covered in the first five days – steps designed to lay the groundwork for a truly referral-ready practice:

• Day 1: Clarify Your Niche! You need to be crystal clear on what your niche or niches are. The r
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One of the most common reasons physicians don’t refer to Medical Exercise Professionals has nothing to do with your expertise—it’s because they don’t understand what you do.

And it’s not their fault.

Physicians operate in a fast-paced, outcome-driven environment. They need clarity, structure, and immediate confidence that the professional they refer to knows how to produce results and communicate them professionally.

That’s why Day 4 in your 30-Day Referral-Ready Plan is to “List Your Services Clearly.”

Why Clarity Is Essential for Physician Referrals

You may have all the skills in the world—but if your services aren’t presented clearly and professionally, doctors will default to safer, more familiar referral options (e.g., physical therapists or nothing at all).

A clear list of services gives physicians:

• A sense of safety and structure
• Confidence in your professionalism
• A quick understanding of how you support their patients after therapy ends

Think of your service menu ...

If a physician sent you a referral today—would your practice be ready to handle it confidently, professionally, and consistently?

Most Medical Exercise Professionals assume that passion and skill alone will open the referral floodgates. But doctors refer based on “trust in your systems”—not just your certification.

That’s why Day 3 of our “How to Make Your Medical Exercise Practice Referral-Ready in 30 Days” series is all about taking an honest, structured look at your business using the MET Practice Readiness Scorecard.

What is the MET Practice Readiness Scorecard?

It’s a powerful self-assessment tool designed to help you evaluate the core elements that matter most to medical professionals:

• Practice Systems & Infrastructure – Intake, scheduling, billing, client follow-up
• Medical Documentation & Communication – Session logs, summary reports, HIPAA compliance
• Outcome Tracking & Reporting – Functional goals, measurable results, data-driven adjustments
• Referral Network & Outreac...

Let’s face it—most Medical Exercise Professionals stumble when asked, “What do you do?”

You’re not alone. And no, saying “I do post-rehab” or “I help people exercise after therapy” won’t cut it if you want real referrals from physicians, physical therapists, and case managers.

You need a crystal-clear, 30-second pitch that positions you as a professional solution to a medical problem. This is your verbal business card—the message that plants a seed in someone’s mind that you are the go-to resource when exercise is part of the treatment plan.

So What Makes a Great Medical Exercise Elevator Pitch?

It should answer three questions—fast:

1. Who You Are

2. What You Do

3. How You Do It

4. Who You Do It To

Here is the framework for the elevator speech;

Hello, my name is [Your Full Name].

I am a [insert your certification: Medical Exercise Specialist] and I develop medically-based exercise programs for individuals with [medical conditions you specialize in], especially after t

...

Day 1: Clarify Your Niche – The First Step to Becoming Referral-Ready

If you’re serious about building a medical exercise practice that earns consistent physician referrals, you must start with clarity—specifically, clarity about your niche.

Your niche isn’t just a marketing tool. It’s the foundation for every system, protocol, and referral relationship you’ll develop in your business. When a physician considers sending a patient your way, the first question they unconsciously ask is:

“What type of clients does this professional really specialize in?”

If that answer isn’t immediately clear—or worse, if you try to be everything to everyone—you become invisible.

What Is a Niche in Medical Exercise?

In the context of medical exercise training, your niche is the specific group of clients or set of medical conditions you are uniquely prepared to manage using structured, outcome-driven exercise.

It’s not enough to say, “I help people get stronger after therapy.”

You need to be able t...